AI for Real-Time and 1:1 Personalization
Marketing across the shopper journey is shifting from standard campaign-based executions to always-on, AI-powered personalization. In this session, attendees will learn how to:
- Activate predictive, real-time personalization across email, social, and owned channels.
- Build tech stacks that can support the ingestion and analysis of more customer data, sophisticated recommendation engines, and marketing automation.
- Complement personalization tools with human strategy, insight, and creativity
Thursday 24 September 2:20 PM - 3:00 PM AI Stage
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09/24/2026 14:20
09/24/2026 15:00
AI for Real-Time and 1:1 Personalization
AI Stage
US/Pacific
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Moderator
SVP, Publicis Sapient
