General attendee Tickets

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Get in front of the leaders defining the future of the everyday shopping basket

As a general attendee, you'll be in the same room as 4,000+ executives from across the retail industry, including thousands of Retailer and Consumer Brand decision makers. Dive into three days of insightful content, co-matched meetings, and access to the conversations that shape where Grocery and CPG go next.

Valid for solution providers, platforms, vendors, tools, tech systems and suppliers.
 

Get access to:

 
  • Pre-event guide on how to make the most of your time onsite - lounges, navigating content, tips and tricks on how to find and connect with your ideal customer and more
  • Post-event guide on the key content takeaways from across the show
  • Onsite access to discounted rates for our 2027 shows
  • Join first-timers and affinity groups to meet like-minded attendees
 
  • Endless chances to connect with 4,000+ executives, including thousands of Retailer and Consumer Brand decision-makers
  • 3 days of fresh perspectives from 150+ influential leaders across our stages
  • Access to nearly 400 of the worlds most innovative tech companies
  • Dozens of social activities including the annual Groceryfest Beach Party

First timers program

If this is your first time visiting Groceryshop, our first timers program is built to take the guesswork out of your experience, so you're networking with confidence from the get go. 

First timers Orientation

Collect your badge, then join us on the showfloor from 8:00 - 8:50am on Day 1 to hear from some of the team behind Groceryshop, who'll guide you through the format of the event, how to get the most out of it, and answer any questions you may have... There'll also be limited Groceryshop merch up for grabs!

Shoptalk Connect

Brand new for 2026! We're launching a dedicated WhatsApp channel connecting you directly with your peers before, during and after the show. Ask questions, share learnings and discuss your experience with your new connections.

2026 Agenda Themes

AI-Powered Shopping Experiences
AI is upending the shopping journey and powering conversational and personalized shopping experiences. Hear how large, regional, and independent retailers are building AI-powered assistants and learn the GEO/AEO tactics CPG leaders are using to ensure their products are discoverable.
Transforming and Optimizing Business Operations
Facing slim margins and rising costs, how can retailers and brands mitigate costs, address inefficiencies, and optimize every part of their business? Hear how retailers and brands use technology and transform their organizations to unlock productivity, profitability, and better decision-making.
Retail Media Opportunities and Challenges
Done right, retail media offers a new revenue stream for retailers, closed-loop attribution for brands, and personalized advertising for shoppers. Hear how retailers are unlocking scale through off-site and in-store retail media, learn how brands are building full-funnel retail media campaigns, and find out how leading RMNs and advertisers are tackling measurement and transparency challenges.
Unified Commerce and Omnichannel Marketing Strategies
Today’s shoppers prefer to buy online and in-store, and therefore, they demand a unified shopping experience. Hear how retailers are using apps and loyalty programs to bridge online and in-store shopping, get case studies on how brands are executing full-funnel, omnichannel marketing, and find out how organizations align internally to deliver unified commerce externally.     
Meeting Consumer Expectations
Consumers’ priorities are shifting significantly, driven by an increasing demand for value, a growing appreciation for convenience, and the adoption of medications such as GLP-1. Hear how retailers and brands are using consumer insights and expectations to inform assortment, new product development, and marketing.
Winning and Engaging Customers
Shorter attention spans, strained loyalty, and the proliferation of digital channels heighten the need for strong customer acquisition and engagement strategies. Get strategies for engaging shoppers across channels—from social platforms to physical stores—and hear new tactics for boosting brand and shopper loyalty.