Your Global Superstore for Innovation and Growth

Just as grocery stores, convenience chains, pharmacies, and wholesale clubs provide shoppers with everyday essentials, Groceryshop’s agenda provides retailers and brands with essential strategies to spur innovation and growth. The event's 50+ sessions zero in on decisions you have to make now to cut costs, grow market share, expand margins, deliver stellar shopping experiences, and prepare for what's next.

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2026 Agenda Themes

This year’s agenda centers around key themes that are pivotal to unlocking growth for today’s retailers and brands:

AI is upending the shopping journey and powering conversational and personalized shopping experiences. Hear how large, regional, and independent retailers are building AI-powered assistants and learn the GEO/AEO tactics CPG leaders are using to ensure their products are discoverable.

Transforming and Optimizing Business Operations

Facing slim margins and rising costs, how can retailers and brands mitigate costs, address inefficiencies, and optimize every part of their business? Hear how retailers and brands use technology and transform their organizations to unlock productivity, profitability, and better decision-making.

Retail Media Opportunities and Challenges

Done right, retail media offers a new revenue stream for retailers, closed-loop attribution for brands, and personalized advertising for shoppers. Hear how retailers are unlocking scale through off-site and in-store retail media, learn how brands are building full-funnel retail media campaigns, and find out how leading RMNs and advertisers are tackling measurement and transparency challenges.

Unified Commerce and Omnichannel Marketing Strategies

Today’s shoppers prefer to buy online and in-store, and therefore, they demand a unified shopping experience. Hear how retailers are using apps and loyalty programs to bridge online and in-store shopping, get case studies on how brands are executing full-funnel, omnichannel marketing, and find out how organizations align internally to deliver unified commerce externally.

Consumers’ priorities are shifting significantly, driven by an increasing demand for value, a growing appreciation for convenience, and the adoption of medications such as GLP-1. Hear how retailers and brands are using consumer insights and expectations to inform assortment, new product development, and marketing.

Shorter attention spans, strained loyalty, and the proliferation of digital channels heighten the need for strong customer acquisition and engagement strategies. Get strategies for engaging shoppers across channels—from social platforms to physical stores—and hear new tactics for boosting brand and shopper loyalty.

What's New in 2026

AI-Powered Shopping Series

Groceryshop will host a series of talks highlighting AI’s transformation of shopping experiences. Sessions will cover how retailers and brands boost discovery in AI answer engines, build their own shopping assistants, and use AI for personalization online and in-store.

Unified Commerce Series

Retail organizations investing in a unified shopping experience are seeing significant growth. This series of sessions helps retailers understand how their omnichannel capabilities compare to competitors and where they need to invest to boost their omnichannel maturity.

Tactical Learning Sessions

Groceryshop gets tactical! This new session format features interactive polling, audience Q&A, case studies, and frameworks that ensure you leave each session with actionable learnings for your organization.

Tailored Insights and Takeaways

Groceryshop sessions conclude with specific takeaways, tactics for success, and highlights from the conversation onstage. Numerous sessions feature fresh research, presentations from analysts, and case studies from retailers and brands.

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Your Global Superstore for Innovation and Growth

2026 Agenda Themes