Sylvia Bronson

Chief Marketing Officer Scheid Family Wine

Sylvia Bronson is Chief Marketing Officer at Scheid Family Wines, where she leads global brand strategy, innovation, and commercialization for a growing portfolio of estate-driven, certified sustainable wines. With nearly two decades of experience across wine and spirits, Sylvia thrives at the intersection of brand building, data-driven growth, and sustainable business practices.

She began her career at E. & J. Gallo Winery and went on to hold multiple leadership roles at Constellation Brands, including Global Marketing Director for the Imports division and head of Innovation Commercialization, where she launched and scaled both wine and spirits brands. She later served as Head of Marketing at Bently Heritage Estate Distillery, expanding her expertise into craft spirits and estate production.

At Scheid Family Wines, Sylvia has been instrumental in developing long-term strategic planning, advancing innovation pipelines, and integrating data and technology to drive smarter, more sustainable growth. Her work reflects a commitment to building brands that balance commercial success with environmental stewardship and evolving consumer expectations. In 2025, she was named a Wine Industry Leader by Wine Business Monthly, recognized for her strategic vision, collaborative spirit, clarity, momentum, and results.

Sylvia holds an MBA from UCLA Anderson School of Management and is WSET Level 2 certified in both wine and spirits. She lives in the Lake Tahoe area with her family; in her spare time, Sylvia can be found skiing in the winter and trail running or stand-up paddleboarding in the summer.