Chad Lusk

Partner & Managing Director Alvarez & Marsal Consumer and Retail Group

Chad Lusk is a Managing Director with Alvarez & Marsal, Consumer and Retail Group, where he specializes in large-scale transformations across consumer-facing industries, with a focus on growth strategy, commercial excellence, marketing, innovation and operationalizing stand-out customer experience. In his role, Chad brings together nearly 20-years of top-tier consulting and senior executive operator experience, with a track record of accelerating revenue and earnings growth. Following his tenure at McKinsey & Company, he held multiple Chief Strategy Officer and Chief Marketing Officer positions across CPG companies and retail, including Ferrara Candy, Hostess Brands, and Mid-Atlantic Convenience Stores. Whether in client boardrooms or on podcasts and conference stages, Chad brings organizations a unique perspective on consumer behavior that translates into action.