Tactical Learning: Automating and Optimizing Marketing and Media Investments

AI and technology discussions must shift from theory to execution. Through two-way discussions featuring audience polling and Q&A, these sessions will provide tactical advice on how retailers and brands are adopting technologies that deliver measurable impact. From building a shopping assistant to using AI to improve demand forecasting, expect case studies and detailed frameworks for implementing emerging tech.

Due to the interactive nature of these sessions, space will be limited. Details will be provided to attendees on how to express interest and reserve a spot.

Wednesday 23 September 2:35 PM - 3:15 PM Tactical Learning Room A

Add to calendar 09/23/2026 14:35 09/23/2026 15:15 Tactical Learning: Automating and Optimizing Marketing and Media Investments (Tactical Learning sessions have limited seating. Priority will be given to invited and approved executives.) Tactical Learning Room A US/Pacific