2025 Grocery Industry Icons & Innovators

Sunil brings 18+ years of expertise in leveraging data science and marketing technology to accelerate business growth and deliver measurable ROI. As the leader of Merkle's Insights & Analytics practice for North America, he shapes the vision and strategy for the organization and is focused on enabling clients maximize business outcomes through data and analytics transformation. Prior to his current role, Sunil has led various teams focused on driving precision audience targeting and personalization across channels using first, second and third-party data and machine learning techniques, built and operationalized cross channel measurement solutions to drive optimal budget allocations and driven AI & Technology transformations to drive superior customer experiences. Sunil has led analytics engagements across industry verticals for a variety of Fortune-100 clients. He holds a Master of Science in Computer Aided Engineering from North Carolina State University.