2024 Grocery Industry Icons & Innovators

Michelle Nadeau has led marketing teams for over 15 years, now as the CMO for Martie.com, a fast-growing online marketplace offering affordable, high-quality pantry staples, snacks, and household essentials. Martie sources surplus and overstock items from top brands and helps customers save money while reducing food waste. She leads strategy and execution across marketing, brand, PR, and customer experience, which has helped drive double digit month-over-month growth since Martie’s inception. 

She has spent her career helping shoppers sustainably find the things they need that will make their busy lives easier, shared with a story we can all understand. She has done this for startups and larger organizations, always living the brand, and leading the growth with a data-first approach to better understanding the customer journey. 

Michelle lives in San Francisco, with her husband and dog, Bert. She can be found trying out new recipes, getting out to the beach as much as possible, or catching a show from one of her thousands of favorite bands.