Lauren Sanvidge

Executive Director, Head of Commerce

PHD Media

Lauren is a seasoned commerce leader with over 15 years of experience spanning the alcohol, beauty, fashion, food, and sporting goods industries. As Head of Commerce at PHD Media, she drives omnichannel strategy by seamlessly connecting the consumer journey across every stage of the funnel. With a unique blend of client-side and agency expertise, Lauren delivers practical, forward-looking thought leadership that helps brands unlock growth. A recognized voice in retail media, she has partnered with leading networks to shape platform innovation—including Walmart’s DSS and DoorDash’s RMN—and has guided global CPGs in evolving their retail media strategies to meet the demands of today’s dynamic marketplace.

 

Speaking on:

Rapid: Fire: Trends and Technologies Transforming Digital Commerce

Date & Time: Sunday, September 28, 3:25pm — 4:05pm PT

Location: Unbottled Stage