Julie Bowerman

CMO

Kellanova

Julie Bowerman has 25+ years of CPG experience in a variety of marketing, commercial and digital roles. Julie currently works for Kellanova (previously Kellogg’s) as the CMO and previously as the Global Digital Customer and Consumer Experience Officer. Before joining Kellogg’s, Julie worked at Hain Celestial, a global leader in Natural and Organics, as the SVP of Global Ecommerce and Digital Engagement. Prior to Kellogg’s and Hain Celestial, Julie spent most of her career at Coca-Cola. Her career at Coca-Cola included roles as the Global VP of Shopper Marketing and eCommerce and US VP of Ecommerce where she built Coca-Cola’s ecommerce business and held P&L accountability. Additionally, she led digital marketing and started their loyalty and CRM program known as My Coke Rewards. Her early years at Coke included roles in brand, media, promotions, customer management and commercial strategy and execution.

Julie lives in Atlanta with her husband Greg and daughter Reilly. She has her under-graduate degree from the University of Dayton, post-graduate degree from Michigan State University and an executive education from Harvard University. She loves to play tennis, travel the world and be a great mom.

 

Speaking on:

New Approaches to Brand Building and Storytelling

Date & Time: Tuesday, September 30, 9:00am — 9:40am PT

Location: Unbottled Stage