2025 Grocery Industry Icons & Innovators

Elena MacGurn is the SVP of Search at Digitas, with an MBA and over 18 years of experience capturing consumer engagement across owned, social, and retail platforms for Fortune 500 brands. Her work has a proven track record of success in digital marketing, collaborating effectively with cross-functional teams and garnering industry recognition, including "Best Search Agency Team of the Year (Global Drum Awards), "Best Large Integrated Search Agency" (US Search Awards), and multiple best-in-search accolades.