Amy Benford

VP, GM Integrated Marketing & Advanced Advertising


Recognized as a dynamic and innovative marketing leader with extensive experience in integrated multi-channel marketing, Amy brings experience working for Fortune 400 companies across consumer, entertainment and technology sectors. Amy has a strong track-record of building talented, inspired, and award-winning teams while continuously delivering strong business results through consumer-centric programming. 
In her current role at Colgate Palmolive as Vice President - General Manager, Integrated Marketing and Advanced Advertising, Amy leads the North America team overseeing and driving the intersection of data and technology with the art of purpose driven storytelling.