2024 Grocery Industry Icons & Innovators

Driven by her desire to push the envelope, Amishi has focused her career on leveraging data to better understand consumer behavior in innovative ways.
Amishi’s interest in data science started in the most unlikely place – MTV, her first job.  This drove her to pursue a Masters and then join PepsiCo in their Insights team. She was interested in pursuing a more entrepreneurial path within Data and later joined AOL (and then Affinnova).

As the Co-Founder and CEO of NAILBITER, Amishi has brought her business, digital, insights, and analytics expertise together to form a powerful technology solution!

Outside business, Amishi is a mentor to many young women and girls including her 2 daughters. Amishi lives in Northern VA.