Sarah Bakx

President, BOLD Brands Treasury Wine Estates

Sarah is part of the leadership team at Treasury Americas, where she leads BOLD Brands and the Vault Collective luxury selling team. She has more than 25 years of experience in the wine and spirits industry, including roles at Gallo, FIJI Water, and Constellation.


2025 Agenda Sessions

New Approaches to Brand Building and Storytelling

Tuesday 30 September 09:00 - 09:40 Unbottled Stage

Add to calendar 09/30/2025 09:00 09/30/2025 09:40 New Approaches to Brand Building and Storytelling Unbottled Stage US/Pacific