AI-Powered Pricing and Promotions

Due to fierce competition and changing input costs, proper pricing and promotion strategies are critical in helping grocers stay competitive and adjust to trends and evolving consumers. Predictive analytics, machine learning, and generative AI tools are supporting operations, merchandising, and pricing teams by unlocking agile pricing and promotion at a product and store level. Through a series of case studies, retailer and brand executives will walk through efforts by their organizations to scale AI-powered electronic shelf labels, build engines for personalized promotions, and leverage real-time data to optimize pricing.

Tuesday 30 September 9:00 AM - 9:40 AM Moptimization Stage