Keith LaFrance

Partner The Partnering Group

Keith is a partner at TPG. He has delivered transformational business strategies, generated strategic partnerships, and developed highly successful joint business plans that create, capture, and commercialize value.


2025 Agenda Sessions

Next-Level Collaboration: How Retailers and Brands Drive Growth Together

Retailer-brand relationships remain predicated on aligning goals and strategizing on how to deliver the best offerings and experiences for the consumer. Technology and data serve as an accelerant for win-win growth, with CPGs bringing their consumer insights to the table and retailers providing their data from loyalty programs, ecommerce, physical retail, and retail media. In this panel discussion, C-suite leaders from retailers and brands discuss the evolution of retailer-brand partnerships and strategies that strengthen their relationships.

Sunday 28 September 15:25 - 16:05 Ripe Ideas Stage

Add to calendar 09/28/2025 15:25 09/28/2025 16:05 Next-Level Collaboration: How Retailers and Brands Drive Growth Together

Retailer-brand relationships remain predicated on aligning goals and strategizing on how to deliver the best offerings and experiences for the consumer. Technology and data serve as an accelerant for win-win growth, with CPGs bringing their consumer insights to the table and retailers providing their data from loyalty programs, ecommerce, physical retail, and retail media. In this panel discussion, C-suite leaders from retailers and brands discuss the evolution of retailer-brand partnerships and strategies that strengthen their relationships.

Ripe Ideas Stage US/Pacific