Benjamin Thompson

Founder & CEO AytonLeigh Consulting

Benjamin was born in the UK and educated internationally across the UK, France, Cuba, and Thailand, giving him a uniquely global perspective.

He began his career in the UK, managing large-scale events and bringing world-famous DJs like Tiësto and Armin van Buuren to British audiences. Benjamin then spent over a decade in Asia, leading marketing for high-growth brands including Zalora (Zalando) and Wall Street English across the region.

In 2014, Ben moved to Australia to lead eCommerce at Dan Murphy’s, where he helped the brand win multiple awards for retail and omnichannel excellence, and launched Australia’s first onsite retail media platform in 2017.

Most recently, Benjamin led transformation across customer, digital, and data at Endeavour Group, driving strategic initiatives that delivered commercial growth and sustainable customer value. He also sits on the Advisory Council for GroceryShop USA and contributes to several global Retail AI Councils shaping the future of retail innovation.


2025 Agenda Sessions

Test Kitchen: Effective AI Use Cases for Alcohol and Spirits

In Groceryshop’s Test Kitchen, retailers, consumer brands, and analysts unveil new recipes they are cooking up and processes they’re putting in place to make leveraging new technology as easy as pie. Unlike AI for AI’s sake, these interactive discussions include specific frameworks and implementations of cutting-edge technology that drive business outcomes.

To best foster engagement and interaction, each session has limited seating. Groceryshop will curate the optimal audience for each session, but you can express your interest in joining conversations in the Test Kitchen here.

Sunday 28 September 15:25 - 16:05 Kitchen B

Add to calendar 09/28/2025 15:25 09/28/2025 16:05 Test Kitchen: Effective AI Use Cases for Alcohol and Spirits

In Groceryshop’s Test Kitchen, retailers, consumer brands, and analysts unveil new recipes they are cooking up and processes they’re putting in place to make leveraging new technology as easy as pie. Unlike AI for AI’s sake, these interactive discussions include specific frameworks and implementations of cutting-edge technology that drive business outcomes.

To best foster engagement and interaction, each session has limited seating. Groceryshop will curate the optimal audience for each session, but you can express your interest in joining conversations in the Test Kitchen here.

Kitchen B US/Pacific