Level 1 Sponsor

Supporting better health is good business. Sifter, from the founders of Peapod, makes it easy for health-focused shoppers to find the right products, both in-store and online. Our technology connects shoppers to brands at the UPC level based on their unique health profile, delivering a personalized shop-by-diet experience that increases basket size and loyalty. Grocery retailers building a food-as-medicine platform can easily integrate powerful Sifter functionality through our flexible, cost-effective API toolbox.