Level 2 Sponsor
ciValue accelerates FMCG retailers’ ability to become customer-centric and transforms their entire retail marketing experience. Our self-serve, AI-driven customer data platform empowers retailers to easily and independently analyze, leverage and monetize customer data in a highly personalized, effective and profitable manner. By enabling scaled personalization through simple workflows and automated customer and category data analysis, our easy-to-use, integrated platform replaces manual and costly consulting services.
Our innovative approach is transforming retail marketing from a zero-sum game into a win-win-win for retailers, suppliers and customers. With ciValue, retailers can increase their share of wallet and raise customers’ lifetime value. The ciValue platform delivers fast time to value and enables FMCG retailers to gain a larger share of CPG suppliers’ marketing budgets and drive relationships that are more profitable for them and their suppliers. Customers also benefit, through higher-value promotions personalized to their real needs and interests.
Established in 2014, ciValue draws on extensive retail expertise and development capabilities to drive continual innovation in solutions designed to meet the unique requirements of the FMCG market. Leading retail chains around the world depend on ciValue to help them become more customer-centric and profitable businesses.