Grocery Industry Icons & Innovators
Chief Innovation Officer
Clif Bar & Company
Rizal Hamdallah is Chief Innovation Officer for Clif Bar & Company, a family and employee-owned company creating energy food with organic and sustainable ingredients to feed and inspire adventure. Guided by the company’s five bottom lines – Sustaining our People, our Business, our Brands, our Community and the Planet – Rizal leads the development of products and business models that are purpose-built and create positive change through food.
Rizal brings more than 20 years of food innovation experience to Clif Bar. Prior to joining Clif Bar in November 2020, he was Chief Innovation Officer at Ocean Spray Cranberries where he led their Innovation and Research and Development teams to launch wellness-focused products, including the debut of the CBD sparkling water beverage, CarryOn. Rizal was also instrumental in the creation of Lighthouse, the company’s innovation incubator.
Prior to Ocean Spray, Rizal spearheaded the Innovation Lab at Tyson Foods where he helped shape the company’s investment in plant-based protein and developed a revolutionary new product model for reducing food waste.
Earlier in his career, Rizal held positions at leading CPG industry brands, including SC Johnson, Unilever, and Nestlé. True to his passion for innovation, he also founded GetBetty, Inc., a Chicago-based start-up offering on-demand beauty services.
In 2019, Rizal was named one of the Boston Business Journal’s “40 Under 40” honorees. He is also a US patent holder for his work on dispenser technology. Rizal earned a Master of Product Design and Development Management from Northwestern University.