Parag Shah

Vice President of Center Store & Head of Omni-channel Growth

The GIANT Company

Parag Shah is vice president of omnichannel merchandising, Center Store, for The GIANT Company, an omnichannel grocer known to customers as GIANT, MARTIN’S, GIANT Heirloom Market, GIANT Direct and MARTIN’S Direct that has been proudly serving families across Pennsylvania, Maryland, Virginia, West Virginia, and New Jersey since 1923. 

At The GIANT Company, Shah leads the center store categories including grocery, dairy, frozen, general merchandise, and health and beauty care departments, a role he has held since joining the company in February 2022. Guided by his customer-centric mindset, Shah and his team design and implement innovative omnichannel merchandise strategies in stores and online to meet consumers’ changing needs.

Shah is an experienced commercial leader with more than 20 years of experience at Wakefern Food Corporation, a cooperative that includes retail supermarkets under the ShopRite, PriceRite Marketplace, The Fresh Grocer, Dearborn Market, Gourmet Garage and Fairway Market banners. Highly respected in the vendor community, Parag most recently served as Vice President of Grocery DSD and Specialty Grocery. 

A first-generation migrant from India, Shah and his wife of 21 years, Hiral, have two children.