Mike Fogarty

Founder & CEO

Choice Market
Mike is an innovative food and beverage executive who has leveraged over a decade of strategy and operations experience to launch and grow Choice Market. Choice, based in Denver, CO, is a progressive convenience retailer that combines high quality groceries and prepared foods from local vendors with an omnichannel digital experience.  

Choice recently opened a flagship market in Denver’s Golden Triangle neighborhood which features the brand’s Choice NOW frictionless shopping experience and is planning at least three additional locations in 2022.
Prior to Choice, Mike served as Senior Category Manager at Danone supporting the Horizon Organic and Silk brands with sourcing, new product innovation and commercialization.
Mike graduated from Penn State University with a major in Supply Chain and Information Systems and went on to obtain his MBA at the Thunderbird School of Global Management.