Grocery Industry Icons & Innovators
VP Category & Pricing Services
Peapod Digital Labs
Chris Adams is the Vice President of Category & Pricing Services for Peapod Digital Labs, an Ahold Delhaize USA company. In this role, Chris supports Ahold Delhaize USA's local brands (Stop & Shop, The Giant Company, Hannaford, Food Lion & Giant Food) leading a team dedicated to enabling category, merchandising & pricing teams’ success with data, tools & knowledge in support of customer centric execution. His team is responsible for partnering with the US grocery brands for areas including Price & Promotional Services, Merchandising & Commercial Systems, and Omnichannel Item Life Cycle.
Chris has over 25 years of experience in the grocery industry across retail operations, operations support, analytics, strategy, asset protection, data governance and merchandising roles. Chris earned his MBA from Lebanon Valley College, and his bachelor's degree in history and political science from the University of Miami. He is a Six Sigma Master Black Belt and active in industry groups including serving as a member of GS1’s US Retail Grocery Initiative Executive Leadership Committee.
He is originally from Massachusetts and now resides in the Salisbury, N.C. area with his wife, Ilene, and their two children. Chris and his daughter recently published a second children’s book that they co-authored together.